Privacy Policy

Effective Date: November 12, 2024

This Privacy Policy (“Policy”) describes how BedInABox®, its subsidiaries, and affiliates (collectively, “we,” “our,” or “us”) collect, use, and disclose personal information about individuals who use our website, www.bedinabox.com, browse or purchase our products, or otherwise interact with us (our “Services”). Additional policies may apply in other contexts and to other relationships you may have with us.

Please read this Policy carefully. By using our Services, you agree to our collection, use, transfer, and other processing of your Personal Information as described in this Policy, and consent to our Terms of Service.

Contents

Personal Information We Collect & Why We Collect It

“Personal Information” is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you. Personal Information does not include information that is publicly available, as defined by applicable privacy legislation, de-identified, or aggregated.

Generally, we collect the following categories of Personal Information, which we use for the business or commercial purposes shown.

1. Identifiers & Personal Information

including full name, alias, signature, postal address, email address, telephone number , online identifier, account name, IP address, or other similar identifiers; bank account number, credit card number, debit card number or other financial information; education, employment, employment history. This category includes information described in Cal. Civ. Code § 1798.80(e).

Purpose

To communicate with you
To provide our Services to you, including processing, fulfilling, and tracking orders and purchases
To support our operations, and to improve our Services, including through research and analysis
To develop new Services that may be of interest to you
To customize or tailor your experience of our Services
For marketing and advertising of our products, including to send you news.

2. Commercial Information

including records of products or services purchased, obtained or considered, or other purchasing or consuming histories or tendencies. Inferences about your preferences and interactions with our Services.

Purpose

updates, special offers and promotions, and targeted advertising
For our referral programs, surveys, and contests
For security purposes, including to detect and prevent fraud or other potential harms against you and/or us

3. Internet or Other Electronic Network Activity Information, Geolocation Data

including device and usage information, browsing history, search history, information regarding your interactions with our websites, applications or advertisements, email engagement activity, information from cookies and other tracking technologies, and website analytics information. Geolocation data inferred from your IP Address.

Purpose

To provide our Services to you, including processing, fulfilling, and tracking orders and purchases
To support our operations, and to improve our Services, including through research and analysis
To develop new Services that may be of interest to you
To customize or tailor your experience of our Services
For marketing and advertising of our products, including to send you news, updates, special offers and promotions, and targeted advertising
For security purposes, including to detect and prevent fraud or other potential harms against you and/or us

4. Audio, Electronic, Visual, Thermal, Olfactory, or Similar Information

including audio data collected when interacting with customer service numbers and videoconferencing data.

Purpose

Audio, electronic, visual, thermal, olfactory, or similar information, including audio data collected when interacting with customer service numbers and videoconferencing data. To communicate with you
To provide our Services to you
To support our operations, and to improve our Services, including through research and analysis
For security purposes, including to detect and prevent fraud or other potential harms against you and/or us

5. Professional or Employment-Related Information

including information about your employer or other corporate affiliation, such as your title, business contact information, and employer’s name.

Purpose

For our referral programs, surveys, and contests
To support our operations, and to improve our Services, including through research and analysis
To develop new Services that may be of interest to you
To customize or tailor your experience of our Services
For marketing and advertising of our products, including to send you news, updates, special offers and promotions, and targeted advertising
For security purposes, including to detect and prevent fraud or other potential harms against you and/or us

We may also use and disclose Personal Information as required by law, regulation, or court order; to respond to governmental and/or law enforcement requests; to identify, contact, or bring legal action against someone who may be causing injury to or interfering with our (or others’) rights or property; to support any actual or threatened claim, defense, or declaration in a case or before any jurisdictional and/or administrative authority, arbitration, or mediation panel; or for other purposes described in any other privacy notice or with your consent. Additionally, we may use and disclose Personal Information to third parties in connection with a sale, assignment, merger, reorganization, or other corporate transaction relating to all or part of our business.

Sources From Which We Collect Personal Information

Generally, we collect the categories of Personal Information described above from the following categories of sources:

Directly from our customers or their agents
From our affiliated companies
Automatically when you use our Services (such as through cookies, pixels, and other tracking technologies)
Created by us (e.g. if we create records pertaining to you or otherwise generate information linked to you)
If you have a business relationship with us, from you or from other companies we do business with, which may include your employer
Service providers that help us to run our business
Advertising networks, social networks, internet service providers, and data analytics providers
Data brokers
Government entities

Cookies and Other Tracking Technologies

We use cookies and other tracking technologies to collect and store information about your interactions with our website, including information about your browsing behavior. Our website also supports third-party cookies placed by our service providers and third parties, such as advertising partners. This means that our service providers and advertising partners can collect and use information regarding your interactions with our website as further detailed below.

Cookies are small files that a website transfers to your device through a web browser that enable the site's or a third party's systems to recognize your device and capture and remember certain information. Web beacons (also known as tracking pixels) are tiny graphics embedded invisibly on a webpage or in an email that may be used to deliver or communicate with cookies, to count users who have visited certain pages, and to understand usage patterns. In general, our website uses cookies, pixels, and other tracking technologies as follows:

Where necessary to run our website
To optimize the functionality of our website
For analytics purposes
For purposes of ad targeting and marketing
To determine if our email messages have been opened and acted on

Analytics

We use analytics tools including Google Analytics to analyze how you interact with our website. This software may collect information such as your IP address, location, operating system, access time, duration of visit, and actions you take on our website. Google Analytics is owned and controlled by Google LLC. Data collected by Google is subject to its privacy policy. You may opt-out of having your website activity made available to Google Analytics by installing the Google Analytics browser Add-on, available here.

Chat Features

We may offer interactive chat features on our Services to assist you with orders and for other customer service purposes. When you participate in the interactive chat, either with a virtual or live agent, the contents of the chat may be captured and kept as a transcript. By using these features, you understand that our vendors may process the information obtained through the feature to provide the service on our behalf.

Online Advertising

Our website collects information about you in order to target advertisements to you when you browse the internet or use social media. One tool we use for this purpose is Google Ads, which is an advertising service provided by Google. Google uses cookies and other identifiers, in combination with their own data, to show you ads based on your usage of our website. You can personalize the ads you receive or opt out of the ads from Google by visiting the Google Ads Settings page. Additional options for opting out of interest-based advertising can be found here.

Do Not Track Signals

Our website does not respond to “Do Not Track” signals sent by browsers, mobile devices, or other mechanisms.

How Long We Keep Personal Information

We keep the categories of Personal Information described above for as long as necessary for the purposes described in this Policy or otherwise authorized by law. This generally means holding the information for as long as one of the following apply:

Your Personal Information is reasonably necessary to manage our operations, to manage your relationship with us, or to satisfy another purpose for which we collected the information;
Your Personal Information is reasonably necessary to carry out a disclosed purpose that is reasonably compatible with the context in which the Personal Information was collected;
The Personal Information is reasonably required to protect or defend our rights or property (which will generally relate to applicable laws that limit actions in a particular case); or
We are otherwise required or permitted to keep your Personal Information by applicable laws or regulations

Where Personal Information is collected and used for more than one purpose, we will retain it until the purpose with the latest period expires.

How We Disclose Personal Information

We may disclose each of the categories of Personal Information we collect to our affiliates, service providers, and contractors for the following business purposes:

Performing services (including processing, maintaining, or collecting Personal Information) on our behalf related to the operation of our business and/or the Services (e.g. providing communications, technical, analytical, web hosting, data storage, application support, vendor management, billing, credit card processing, customer support, accounting, auditing, insurance, legal, security, or other services)
Auditing related to ad impressions
Ensuring security and integrity of Personal Information
Debugging to identify and repair errors that impair existing intended functionality
Short-term, transient use, including, but not limited to, non-personalized advertising
Providing advertising or marketing services on our behalf
Undertaking internal research for technological development and demonstration
To comply with applicable laws and regulations
For safety and security
Detecting, protecting against, or addressing malicious, deceptive, fraudulent, or illegal activity
In the event we sell or transfer all or a portion of our business assets, including during the negotiation of such transactions
For any other purpose with your consent or as otherwise allowed by applicable law

Targeted Advertising, Sales, & Sharing of Personal Information

Although we do not sell Personal Information in exchange for money, some of the ways in which we share Personal Information for targeted advertising or analytics may be considered “sales” or “sharing” under some US state privacy laws. Listed below are the categories of Personal Information we share for purposes of targeted/cross-context behavioral advertising or otherwise “sell” for non-monetary consideration:

Identifiers
Personal records
Internet or other electronic network activity information
Geolocation data
Commercial information
Inferences

The types of third parties to which Personal Information is sold or shared are third-party advertisers and some analytics vendors. The purposes for which we sell/share this information include: showing you relevant ads while you browse the internet or use social media; marketing, advertising, certain types of analytics, or similar purposes. We do not have actual knowledge that we sell or share the Personal Information of consumers under 16 years of age. If you would like to opt out, please see the information below for your state of residence. We do not sell or share Personal Information we obtain for text messaging programs (including opt-in consent data) with any third parties for those third parties' own marketing purposes.

California Privacy Rights

This section supplements the other parts of our Policy and provides information for California residents pursuant to the California Consumer Privacy Act (the “CCPA”). To exercise your rights under the CCPA, please submit a request through our webform or call us at 1-800-588-5720. Please note that if you submit a request to know, request to delete, or a request to correct, you will be asked to provide 2-3 pieces of Personal Information that we will match against our records to verify your identity before action is taken. You may designate an authorized agent to make the requests below on your behalf. An authorized agent must submit proof to us that he or she has been authorized by you to act on your behalf, and you will need to verify your identity directly with us before we will be able to process your request. We will not discriminate against you if you choose to exercise your privacy rights. Right to Know.

Right to Know

California residents have the right to request more information regarding the following, to the extent applicable:

The categories of sources from which we collected your Personal Information
Our business or commercial purposes for collecting, selling, or sharing Personal Information
The categories of recipients to which we disclose Personal Information
The categories of Personal Information that we sold, and for each category identified, the categories of third parties to which we sold that particular category of Personal Information
The categories of Personal Information that we disclosed for a business purpose, and for each category identified, the categories of recipients to which we disclosed that particular category of Personal Information
The specific pieces of Personal Information we have collected about you.

Deletion

California residents have the right to request the deletion of Personal Information we collected from you, subject to certain exceptions. Where we use deidentification to satisfy a deletion request, we commit to maintaining and using the information in deidentified form and will not attempt to reidentify the information.

Correction

If you believe that Personal Information we maintain about you is inaccurate, you have the right to request that we correct that information. Upon receipt of a verifiable request to correct inaccurate Personal Information, we will use commercially reasonable efforts to correct the information as you direct.

Right to Opt Out

California residents can opt out of the sale or sharing of their Personal Information by clicking here. You may also opt out of the sale or sharing of your Personal Information through an opt-out preference signal, such as the Global Privacy Control. If you choose to use a browser-based opt-out signal, you will be opted out of cookie-based sales or sharing of Personal Information, and will need to turn it on for each browser you use. To submit a request to opt out of offline sales and sharing, please use our webform or call us at 1-800-588-5720.

Right to Limit Use and Disclosure of Sensitive Personal Information.

We do not use sensitive Personal Information for purposes to which the right to limit use and disclosure applies under the CCPA.

Notice of Financial Incentive.

From time to time, we offer coupons, special offers, rewards, or discounts to consumers who sign up for our promotions. For example, we may offer discounts, rebates, or giveaways to consumers who subscribe to our marketing emails or text messages, post about us on social media, or participate in our refer-a-friend program. Participation in these types of promotions requires you to provide Personal Information to us, such as Identifiers, Personal Records, and Commercial Information. Please see the full terms of each offer , available through our website, for more details. Generally, you may sign up for our promotions and opt in to the financial incentives associated with them by following the instructions available here . You have the right to withdraw from our financial incentives at any time. Please contact us using our webform [link] if you no longer wish to participate.

We have made a good faith estimate that the value of consumers’ Personal Information provided in connection with our promotional programs is equivalent to the relevant expenses related to the collection and storage of that Personal Information. Any difference in price or benefits provided to consumers who participate is reasonably related to the value of the Personal Information provided, taking account of the fact that the primary purpose of our promotional programs is to reward consumers who engage with our brand and promote our products.

Privacy Rights for Residents of Texas and Nebraska

If you are a consumer who lives in Texas or Nebraska, you can submit a request relating to your Personal Information using our webform or by calling us at 1-800-588-5720. Please note that we may need to authenticate your identity before your request can be processed. For authentication, you will be asked to log into your account or to provide 2-3 pieces of Personal Information that we will match against our records. In some states and for some types of requests, you may designate an authorized agent to make a request on your behalf; however, you will still need to verify your identity directly with us before your request can be processed. An authorized agent may submit a request on your behalf using the webform or toll-free number listed above. We will not discriminate against you if you choose to exercise your privacy rights.

Access and Data Portability

You have the right to confirm whether we are processing your Personal Information, to access your Personal Information, and to obtain a copy of Personal Information you provided to us in a portable format, subject to certain limitations.

Correction

You have the right to request that we correct inaccuracies in your Personal Information, taking into account the nature of the Personal Information and our purposes for processing it.

Deletion

You have the right to request that we delete your Personal Information, subject to exceptions. Where we use deidentification to satisfy a deletion request, we commit to maintaining and using the information in deidentified form and will not attempt to reidentify the information.

Right to Opt Out

You have the right to opt out of the following uses of your Personal Information: (a) targeted advertising; (b) the sale of Personal Information; and (c) profiling in furtherance of decisions that produce legal or similarly significant effects concerning your economic situation, health, personal preferences, interests, reliability, behavior, location, or movements. We do not sell Personal Information in exchange for money or engage in practices that qualify as profiling producing legal or similarly significant effects under applicable state privacy law. To opt out of targeted advertising / non-monetary “sales” of Personal Information, please here. You may also opt out of the sale or sharing of your Personal Information through an opt-out preference signal, such as the Global Privacy Control. If you choose to use a browser-based opt-out signal, you will be opted out of cookie-based sales or sharing of Personal Information, and will need to turn it on for each browser you use. To submit a request to opt out of offline sales and sharing, please use our webform or call us at 1-800-588-5720.

Right to Appeal

Sometimes we are unable to process requests relating to your Personal Information, in which case, your request will be denied. If your privacy rights request has previously been denied by us and you believe we denied it in error, you may appeal for reconsideration of your request using our webform or toll-free phone number.

International Visitors

We are based in and operate within the United States. If you are using our website outside the United States, please be aware that Personal Information we obtain about you may be transferred to and processed in the United States or other jurisdictions outside your own. Your Personal Information may be accessible by public authorities where it is processed. By using our website or otherwise providing your Personal Information to us, you acknowledge that your Personal Information may be transferred to and processed in jurisdictions other than your own. Please be aware that the data protection laws and regulations that may apply to Personal Information transferred to the United State or other countries may be different from the laws in your country of residence.

Third-Party Links

Our Services may include links to websites maintained by third parties with which we have no affiliation. When you click on these links, you are leaving our website and navigating to a site operated by another company. This Policy does not reflect the privacy practices of any third-party sites. A link to any third-party site does not mean that we endorse it or the quality or accuracy of information presented on it.

Security of Your Personal Information

At no cost to you, we take commercially reasonable and appropriate administrative, physical, and technical measures to protect your Personal Information from loss, theft, misuse, manipulation, unauthorized access, disclosure, alteration, and/or destruction. However, please keep in mind there is no such thing as perfect security, and no internet transmission is ever completely secure or error-free. If you suspect any unauthorized activity associated with your Personal Information, please report that activity to us immediately.

Children's Privacy

Our Services are not intended for children under the age of 18, and we do not knowingly collect Personal Information from anyone under 18. If we become aware that we collected Personal Information from a child, we will delete it in accordance with applicable law.

Changes To This Policy

This Policy may be revised from time to time for any reason. If this Policy changes, the revised Policy will include a new effective date, and we will notify you of such changes by posting the revised Policy on this page. We suggest that you periodically consult this Policy to review any changes. Your continued use of our Services after the effective date of any modification to the Policy will be deemed to be your agreement to the changed terms.

Contact BedInABox®

If you have questions about our privacy practices, the contents of this Policy, or if you need to access this Policy in an alternative format due to a disability, please contact us using our webform.